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Writer's pictureSusi MacDonald

Invest Now! Peso Plunge and Election Shake-Up Make Riviera Maya Real Estate a Goldmine!

Updated: Jun 8

The recent election results in Mexico have created ripples in the financial markets, particularly affecting the Mexican peso. Claudia Sheinbaum's landslide victory as the presidential candidate for the Morena party, the same party as the current president Andrés Manuel López Obrador (AMLO), has raised concerns about potential economic reforms.


However, for North American real estate investors, this political continuity also signifies stability and presents a unique opportunity in the Riviera Maya real estate market.

mexican elections

Impact of the Peso's Drop


Since April 2024, the Mexican peso has seen a decline from 16.3 to 17.93 against the US dollar. This 10% depreciation means that North American investors now have increased purchasing power when buying property in Mexico.


For example, a property that cost 10 million pesos in April would have cost approximately $610,350 USD. Today, that same property would cost around $550,800 USD, providing significant savings for dollar-based investors.


Stability Under Sheinbaum


Sheinbaum's affiliation with AMLO suggests a continuation of the current economic and social policies. Investors can interpret this as a period of relative stability, which is crucial for long-term investments like real estate. AMLO’s administration has focused on infrastructure development, anti-corruption measures, and social programs, all of which have indirectly benefited the real estate market by enhancing overall economic stability and growth.


Pamela Starr, a noted political analyst, highlights, "The conventional wisdom prior to the election was that Sheinbaum was going to win a comfortable majority, but she would not win the two-thirds majority in both houses of Congress that allows her to pretty much change the constitution at will. And there’s a lot of concern whether or not she’ll be her own person as president, to what extent will the outgoing president, López Obrador, control her. This combination raises a lot of concerns about whether or not she will be more pragmatic than her predecessor". Despite these concerns, the continuity in leadership is seen as a positive signal for maintaining economic policies that favor growth.


Real Estate in Riviera Maya


Riviera Maya, renowned for its stunning beaches, vibrant culture, and booming tourism industry, remains an attractive location for real estate investments. The region's appeal is bolstered by continuous infrastructure improvements and a strong rental market driven by tourism. For instance, Tulum and Playa del Carmen have seen a surge in demand for vacation rentals, providing lucrative opportunities for investors looking at short-term rental markets.


Moreover, the local government’s focus on sustainable tourism and development projects further enhances the long-term value of real estate in the area. Recent projects, such as the Maya Train, aim to improve connectivity and boost tourism across the Yucatán Peninsula, which includes the Riviera Maya.


Investment Opportunities


Given the current economic climate, North American investors can leverage the favorable exchange rates to acquire properties at lower costs. This window of opportunity might not last long, as market adjustments could stabilize the peso.


Starr also notes, "Both Sheinbaum and her predecessor understand that having a good relationship with the private sector is essential for them to achieve their social welfare goals. Most of what they have done costs money, and most of Mexico’s tax revenue now comes from taxes. And that means you have to have a growing economy". This understanding bodes well for the business environment in Mexico, including real estate investments.


Conclusion


The drop in the Mexican peso, combined with the political stability under Sheinbaum, presents a golden opportunity for real estate investments in the Riviera Maya. The key is to approach these changes with a well-informed strategy, balancing the immediate benefits of lower property prices with the potential long-term advantages of political and economic stability.


By monitoring the political and economic landscape and seeking local expertise, investors can navigate the potential volatility and seize opportunities that arise in the Riviera Maya real estate market. The current situation, while uncertain in some respects, is largely favorable and could very well be the right moment for strategic investments in this beautiful and profitable region. The continuity signaled by Sheinbaum’s election provides a solid foundation for long-term investment growth in Mexico's real estate market.



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Susana MacDonald

Avenida 10 SUR #7 Playacar

77717 Playa del Carmen

Quintana Roo, Mexico

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